HMY is revolutionising retail activity in the pharmaceutical sector

HMY, European leader in the store installation and design, was present in Pharmagora 2019, the benchmark trade fair in the pharmaceutical sector in France. The event took place on 30 and 31 March in Porte de Versailles, Paris.

On HMY’s seventh appearance in Pharmagora, Sandrine Berrehouc-Micheau, HMY Head of Pharmacy and Parapharmacy Sales, and her accompanying team gave us her views about the sector: sales point developments in pharmacies, custom design and the visual identity of the pharmaceutical concept, to the study of flows and implementation plans, digitalisation and technological solutions applied to the pharmacies.

For over 60 years, at HMY we have been developing our expertise in the sector, providing global solutions and 360º services, including the integration of technological innovations in commercial premises, both for brands and for retailers. HMY created the pharmacy division in 2011. Today it produces more than 100 pharmacies each year.

Our know-how and main value lie in our capacity to transform traditional sales premises into an attractive and efficient venue, where the shopping experience is unique and different. From our three production centres located all over France (Monéteau, Vendôme y Escatalens), HMY offers to their customers quality products and materials, delivered in record time.

For each brand and retailer we adopt a personalised approach which can cover everything from brand identity analysis and the design concept to digital integration and the implementation of Business Intelligence adapted to the specific requirements of each customer.

And with our wide range of furniture and fittings geared to the pharmaceutical sector, we provide specific designs for pharmacy groups (including Pharmavance, Lafayette, Suprapharm and Pharmabest), laboratories (Boiron) and independent pharmacies.

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